9 Duplicate Management Apps to Boost Confidence in Your Data

Amanda Matlock
AppExchange and the Salesforce Ecosystem
3 min readDec 14, 2021

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A smiling man with glasses and lanyard speaks with a woman holding a beverage at a Salesforce event.

Duplicate data in your CRM can cause major headaches and wasted time for your team, but a decongested Salesforce org can boost efficiency and increase productivity. Unfortunately, checking for duplicates manually can be a daunting task, especially if you have multiple instances and orgs.

AppExchange apps help customers eliminate this significant challenge. Duplicate management apps are automated tools constantly scanning for object duplicates and performing a host of other functions like lead conversion and data migration.

Check out these nine duplicate management apps on AppExchange for Salesforce users.

Case Merge Premium
On the hunt for an AppExchange app that allows you to proactively detect and merge duplicate cases? Case Merge Premium allows you to identify and merge duplicate cases with the click of a button. This Salesforce native application also offers a free 14-day trial.
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Cloudingo
If you want to get rid of duplicates and have data you can trust, try Cloudingo. From deduping to importing and even migrating data, this AppExchange app makes it easier to manage your Salesforce org. Customizable filters and robust matching criteria also allow you to find duplicates using anything from exact to fuzzy matching, and even synonyms.
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DupeCatcher from Symphonic Source
Don’t allow a confusing database to lead to confusion, poor customer service, and lost sales. Prevent duplicates in real-time with this free AppExchange app. DupeCatcher enables users to identify, block, and dedupe leads, accounts, contacts, and personal accounts at the point of entry. You can also retain full control of the identification and merging process, eliminating fear of loss while cleaning your data.
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D&B Optimizer
Looking for better data, better insights, and better sales performance? D&B Optimizer for Salesforce automatically improves the lead, contact, and account data to make it cleaner, more complete, and actionable. This app continuously manages data quality inside your Salesforce environment, so you don’t have to.
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Datagroomr Duplicate Management
If you want to identify and eliminate duplicates without ever setting a filter, look no further than this app from the AppExchange. Datagroomr Duplicate Management is an easy-to-use deduplication and data hygiene app that uses machine learning to cleanse data. No setup is required to start your data cleanse, and Datagroomr also allows customers to get started with a 14-day free trial.
Get the app >>

Duplicate Check for Salesforce
Find, prevent, and merge duplicate records, and do it for free with this AppExchange app. Duplicate Check for Salesforce is an all-in-one solution for deduplication, allowing you to find duplicates in and across leads, contacts, accounts, and other custom objects. No data transfer is required, as Duplicate Check is 100% native.
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DemandTools
Want to ensure your Salesforce data remains your most valuable asset? DemandTools is used by more than 16,000 Salesforce users, and this AppExchange app allows you to merge existing duplicate records, block, report, convert, redirect, and more.
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Smart Duplicate Manager
Find duplicate records, prevent duplicates, and merge duplicate data with Smart Duplicate Management. This AppExchange app searches for duplicate leads, contacts, and accounts, and allows to merge records in multiple ways. After each Salesforce records merge operation and Salesforce deduping, Smart Duplicate Manager also creates data reports for teams.
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RingLead DeDupe
Immediately discover duplicate Salesforce leads, contacts, and accounts with RingLead DeDupe. This free AppExchange solution allows you to identify duplicates using key fields such as first name, last name, and email address. Even if you’re in a hurry, RingLead DeDupe can scan a subset of your data in as little as six minutes.
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It’s clear duplicate data in your CRM is the troublemaker in class. Send the double nuisance to the principal’s office, leave the automated studying to Salesforce, and get your sales team back to earning all A’s when you use duplicate management apps from AppExchange.

Want to start eliminating duplicate data? Check out duplicate management apps on AppExchange today.

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Amanda Matlock
AppExchange and the Salesforce Ecosystem

Content Writer at @Salesforce @AppExchange. Likes: art history, museums, and dad jokes. Dislikes: bad poutine and closed book stores.